Jobs

Executive, Growth Marketing


Star Media Group

Based: Malaysia(Selangor)

Posted on 25 Jul 2022

Job Description

Responsibilities:
  • Strategize, execute, monitor, and manage campaigns across multiple digital platforms
  • Oversee growth in performance to meet client’s (internal / external) business goals and strategies.
  • Manage the platform’s daily budgets, billing reconciliation and spend pacing in adherence to allocations and desired returns
  • Map ad formats to advertising objectives
  • Manage a test and learn strategy across traffic to drive insight into brand traffic behaviour
  • Plan and optimize landing page setups
  • Report on key performance indicators and lead generation initiatives
  • Collaborate with data science and marketing teams to discover, test data-driven ways to optimize performance
  • Document campaign evolution to monitor overall performance and identify best practices.
  • Explore new opportunities to grow campaigns more efficiently and effectively
  • Test new channels and trends to build credibility, remain competitive and have possess an added value
Requirements:
  • Candidate must possess at least Bachelor's Degree in Business Studies, Management, Marketing or equivalent.
  • Have experience with Google Ads, Facebook Ad Manager, Google Analytics, Netcore Cloud or any programmatic advertising platforms
  • Forwarded-thinking, creative and analytical
  • Independent, self-motivated, and self-aggressive
  • Good interpersonal and communication skills

Company Details

Star Media Group


Menara Star, 15, Jalan 16/11

Petaling Jaya

46350 Selangor

Malaysia

http://starmediagroup.my

At The Star media group, integrated media is more than just communications. For us, it's about harnessing various touch points, so that our viewers, listeners, readers and stakeholders remain in touch, in focus and in tune with the world around them. Providing our audience with compelling content that is engaging, insightful and analytical. We help to shape society at large and are committed towards offering the best in integrated media solutions. The Star media group currently has entities in print, digital, radio, TV, events and training.